National Selfie Day is June 21, and Lice Clinics of America – Racine wants families to know that while selfies can be fun, they have also been linked to an increase in cases of head lice.

 “A pediatrician recently coined the term ‘social media lice’ because she was seeing so many teenagers with head lice, and she linked the cases to taking selfies,” said David Florsheim owner of Lice Clinics of America – Racine.

 The Racine clinic is seeing more cases of head lice among teenagers, a significant change in clients. Historically, lice outbreaks typically slow as children get older, as teens don’t do as much sharing of clothing or sleep close together as younger children do. The selfie phenomenon is changing this at a rapid rate.

 “The problem comes when kids taking photos of themselves crowd their heads together in order to fit in the picture together,” David said. “Head-to-head contact is the primary way head lice spread, according to the Centers for Disease Control and Prevention (CDC).”

 When heads touch it’s a lot easier for lice to crawl from one head to another. Contrary to popular belief lice can not jump and spread mostly by crawling from one host to the next. Female lice that can lay eggs are the only lice that can infest a new host.

 “Lice don’t fly or jump, so the only way that they can spread is by physical contact with another human’s hair or head,” David said. “Kids also get head lice from sitting close together in a car, hugging, or when they share hair utensils and accessories.”

 “When taking selfies, be careful not to let heads and hair touch,” David said. “We know kids want to be spontaneous, but no one wants to get head lice.”

 In addition to avoiding head-to-head contact, wash and sterilize combs and brushes that may have been shared. Any clothing that is suspected of carrying lice should be placed in a dryer on high heat for at least 20 minutes. Lice can live on these items for a time and it’s best to cleanse them and keep from sharing.

 Lice Clinics of America – Racine is the area’s exclusive provider of lice treatment using the AirAllé^® medical device. AirAllé^® is FDA-cleared and clinically proven to kill live lice and 99.2 percent of eggs through dehydration. Treatment takes about an hour and is guaranteed to be effective. The AirAllé device uses no pesticides or chemicals, it is a fast, safe, and effective lice treatment.

 The Racine clinic also offers a line of preventive products in the form of sprays and shampoos that service as a kind of lice repellent. The products are non-toxic and approved for daily use.

 “We don’t want anyone to get head lice from selfies or anything else,” David said. “But if you do, come to our clinic and you will be lice-free in an hour, and we can help you stay that way, too guaranteed.”

 Lice Clinics of America – Racine is one of 330 clinics in the Lice Clinics of America network in 33 countries. AirAllé has treated more than 500,000 cases of head lice worldwide with a success rate better than 99 percent.

For more information on head lice and how to treat it in the Green Bay area, including Caledonia, Oak Creek, and Sturtevant contact Lice Clinics of America – Green Bay. You can find us on the web at liceclinicsracine.com and on the phone at 262-586-4006. Our heated removal process is the only guaranteed way to remove head lice in 1 quick, easy, and safe treatment, so your kids and family members can get back to the things they enjoy.

This June, the National Safety Council is sponsoring National Safety Month, a public awareness campaign to promote “reducing the leading causes of injury and death at work, on the road, and in our homes and communities.”

 Lice Clinics of America – Racine and its owner, David, are taking this opportunity to call attention to safe head lice treatment.

 “There are two important safety issues with head lice,” says David. “First, it’s important to understand how to avoid getting head lice in the first place. Second, people need to know that some retail lice products and home remedies can be extremely risky and dangerous.”

 “Head lice don’t really cause any health problems,” David said. “They’re a nuisance more than anything, but no one wants bugs in their hair. The best way to prevent head lice is to avoid head-to-head contact. Children get lice the most because they spend more time in close physical contact than adults, as they play and interact.”

 Then there’s the alleged cures for head lice that are often worse than the condition they are supposed to treat.

 “Many parents don’t realize that the active ingredients in over-the-counter head lice treatment products are pesticides that can be harmful,” David reminded. “The most popular products use pyrethroids, a class of home and garden pesticides that have been linked to behavioral and developmental problems in children.”

 “What makes things worse is that the products are mostly ineffective now because head lice have developed resistance to pyrethroids,” David said. “The most recent study published in the Journal of Medical Entomology found that 98 percent of lice in most states now carry a genetic resistance to pyrethroids.”

 Home lice treatment “remedies” can also be dangerous, even deadly. Some internet sites recommend using kerosene to remove head lice, which is highly flammable—there have been multiple cases of severe burns from the practice. Mayonnaise is another popular home remedy for lice treatment. In 2016, a toddler suffocated when a plastic bag slipped over her face—the bag had been placed on her head to contain the mayonnaise. There are many home remedies out there but most are even less effective than pyrethroids and often can lead just as many side effects.

 Lice Clinics of America –  Racine provides head lice removal using a pesticide-free, FDA-cleared medical device known as AirAllé®. The device uses heated air to dehydrate lice and eggs in a matter of minutes. In clinical trials, AirAllé killed live lice and more than 98 percent of eggs. The device has been used to treat more than 500,000 cases of head lice with a success rate better than 99 percent.

 Best of all, a single treatment only takes about an hour and is guaranteed to be effective. “If you come to our clinic with a case of head lice, you’ll leave lice-free an hour later,” David proclaimed.

 Lice Clinics of America also makes a line of safe, pesticide-free, guaranteed home products for people that prefer home treatment. There’s no reason to expose yourself or your children to dangerous products or practices.

 “People tend to panic when they discover head lice in their families,” David said, “and sometimes they try things that are not safe. We want everyone to know that we make dealing with head lice fast, safe, and easy.”

For more information on head lice and how to treat it in the Green Bay area, including Caledonia, Oak Creek, and Sturtevant contact Lice Clinics of America – Green Bay. You can find us on the web at liceclinicsracine.com and on the phone at 262-586-4006. Our heated removal process is the only guaranteed way to remove head lice in 1 quick, easy, and safe treatment, so your kids and family members can get back to the things they enjoy.

When kids get lice, two of the most commonly asked questions parents ask at Lice Clinics of America® — Racine are, 1) why wasn’t I notified that lice were found at my child’s school? And, 2) why aren’t kids with lice sent home from school until they are lice-free?

“The majority of schools have moved away from ‘no-nit’ policies that require students to stay out of school until they are lice and nit free,” says David Florsheim, owner of Lice Clinics of America – Racine. “The recommendation of the Centers for Disease Control and Prevention (CDC), the American Academy of Pediatrics (AAP) and the National Association of School Nurses (NASN) have all stated that no-nit policies should be discontinued.”

The past decade has seen a significant shift in the medical and educational communities about how to deal with head lice. “Doctors, nurses, and teachers now recognize that head lice do not represent a serious health threat and a case of head lice does not warrant missing valuable learning time,” David said. “Also, while some schools will notify the parents of children that are found with head lice, most schools don’t warn other families or children because of the panic and blame that often take place and causes more of a problem than necessary.”

The policy changes are designed to help keep children from missing class, shield children with lice from embarrassment, and protect their privacy. The CDC lists the following reasons for the change in policy:

•    Many nits are more than ¼ inch from the scalp. Such nits are usually not viable and very unlikely to hatch to become crawling full sized lice, or may, in fact, be empty shells, also known as ‘casings.’

•    Nits are cemented to hair shafts and are very unlikely to be transferred successfully to other people. Direct head to head contact is often needed for most lice to move from one host to the next.

•    The burden of unnecessary absenteeism to the students, families, and communities far outweighs the risks associated with head lice.

•    Misdiagnosis of nits is very common during nit checks conducted by nonmedical personnel.

According to the AAP, “Most cases of head lice are acquired outside of school.” That’s why “the AAP continues to recommend that a healthy child should not be restricted from attending school because of head lice or nits (eggs). Pediatricians are encouraged to educate schools and communities that no-nit policies are unjust and should be abandoned. Children can finish the school day, be treated, and return to school without causing any harm to themselves or other students.”

The reality for most school districts is that the effort involved in keeping schools entirely lice-free would be a futile use of their limited resources. The CDC estimates that there are 6-12 million cases of head lice in children between the ages of 3-11. This means that at least 1 in 5 students have lice at any given time. In the early stages of a case of head lice, many children display no symptoms as nits, and adolescent lice, don’t bite and don’t cause the itching sensation that indicates the presence of head lice.

Keeping a school lice-free would require constant checks of the entire student body, which is unrealistic and unnecessary for a condition that is not considered an immediate health problem. That’s the conclusion that the CDC, AAP, and NASN have come to, and many school districts are following these recommendations.

“No-nit policies were developed because traditional lice treatments can take several weeks to be effective,” David said. “The first treatment is designed to kill live lice but doesn’t kill eggs, or nits. Since nits can hatch over ensuing weeks, combing and nit-picking are required with traditional treatment.These treatments are timely and costly”

“The good news for families in the Racine area is that there are new lice treatments available that can kill live lice and nits in a single session,” David smiled. “Lice Clinics of America offers head lice treatment using a first-of-its-kind, AirAllé® medical device, which has been cleared by the FDA, clinically proven to kill live lice in more than 99 percent of nits in a single treatment, and takes about an hour.”

The AirAllé device uses carefully controlled warm air to dehydrate lice and eggs, and in the company’s network of 300+ clinics around the world, nearly 500,000 cases of head lice have been successfully treated. It uses no pesticides or chemicals and comes with a guarantee to work in one treatment.

“With the AirAllé device, your lice nightmare is over in about an hour, guaranteed,” David said. “Regardless of your school’s head lice policy, kids can go right back to school the same day and return to their friends and learning.”

For more information on head lice and how to treat it in the Green Bay area, including Caledonia, Oak Creek, and Sturtevant contact Lice Clinics of America – Green Bay. You can find us on the web at liceclinicsracine.com and on the phone at 262-586-4006. Our heated removal process is the only guaranteed way to remove head lice in 1 quick, easy, and safe treatment, so your kids and family members can get back to the things they enjoy.